Product
Coinbase / 2021-2023
Crypto Payroll
When people struggle with their traditional banks, Crypto Payroll lets workers take a first step into economic freedom by getting paid in up to five cryptocurrencies.
Problem
Payroll asked people to adopt a much bigger behavior than a one-off transfer, so the setup had to feel especially calm and trustworthy.
Contribution
- Explored recurring allocation and setup flows for payroll use cases.
- Simplified the relationship between recurring pay and asset choice.
- Prototyped ways to make the product feel clearer at setup time.
Impact
- Clearer recurring-pay framing
- More understandable setup pattern
- Stronger everyday-use story
